NEWS
ROOM
RAISING PUBLIC AWARENESS
Pushkin Public Relations is teaming with Cactus Communications
and Xcelente’ Marketing and Advertising to raise public awareness
about child immunizations for the Colorado Department of Public
Health and Environment. The statewide campaign includes research,
community relations, marketing communications and media relations
targeted at parents and health care providers in both English and
Spanish. The goal is to improve Colorado’s national ranking
for child vaccination rates. The campaign aims to encourage parents
to make it a top priority to vaccinate their children by two years
of age.
Pushkin Public Relations and Christopherson & Company, both
members of the Sage Public Relations Group, are working on a branding
program and product launch for XTREME Performance, a Colorado
company rolling out a new all-natural sports nutritional supplement
for competitive athletes at the amateur and professional levels.
The Sage Public Relations Group was also retained by the Colorado
BioScience Association to develop a new quarterly newsletter and
“Colorado BioScience”, an annual magazine touting
the state as a world class hub for biotech and emerging life sciences
technologies.
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