As a public relations firm specializing in health care, nonprofit, law firm and professional services PR, we know firsthand the communications challenges facing organizations of all sizes as a result of COVID-19. We are excited to launch an ‘Adapting to the New Normal’ blog series featuring PR tips and communications advice for navigating the new […]

Black lives matter. We will not stay silent. We must all demand justice. We must all create change. We must all be heard. What can anyone say to people who are sick of being marginalized, dehumanized, and stripped of any sense of power? That’s what institutionalized racism does. It’s baked into our economic system. It’s […]

As a public relations firm specializing in health care, nonprofit, law firm and professional services PR, we know firsthand the communications challenges facing organizations of all sizes. We are excited to launch an ‘Adapting to the New Normal’ blog series featuring PR tips and communications advice for navigating the new business climate.  Nonprofit Communications Strategies […]

Public Relation Tips for Hospitals Not too long ago, the biggest challenge facing Colorado hospitals was trying to explain their six-figure advertising campaign aimed at defeating a proposed public option health plan at a time when hospitals were making record profits. Today, hospital communicators face a much more serious challenge. The coronavirus pandemic has transformed […]

So here we are. A COVID-19 national state of emergency where stress levels are at an all-time high and the rules are changing by the minute. Never mind the wild stock market swings, cancelled flights, social distancing, business closures and positive tests. Now we have to suffer through this period of high anxiety with no […]

Managing Your Coronavirus Responses Colorado’s first case of COVID-19 (novel coronavirus) has been reported. Many areas of life from religious traditions to social customs to global events will be impacted as the virus spreads. While the virus presents significant health risks, it also presents challenges for many business owners.  Businesses are likely to feel the […]

Each week on The Thursday Three with Pushkin PR we share three news stories that captivated our attention during the week ranging from public relations and social media trend updates to relevant news in the industries we serve including healthcare, nonprofits, government and festival clients. Public Relations: Journalist or Social Media Influencer? Muck Rack: Blurred […]

Whether you work for a healthcare company, a nonprofit or professional services firm, the importance of online reviews cannot be understated. While word of mouth can be a powerful lead generation tool, today’s consumers are increasingly heading online to research businesses and products before pulling the trigger on both small and large purchases. 84 percent of […]

When building out a social media strategy for your B2B company, the first platforms that come to mind might be Facebook, LinkedIn, Twitter and Instagram. While these platforms should play a large role in your strategy, it’s important not to forget about YouTube. If YouTube conjures up images of beauty tutorials or comedy sketches that […]