What’s the difference between Crisis Communications and Reputation Management? Crisis communications professionals are used to getting panicked calls from current or potential clients. Sometimes these calls come from organizations that are expecting bad press and want to get ahead. Sometimes the bad press just happened and needs to be addressed before the story becomes even […]

Preparing a Public Relations Strategy for 2021 Our jobs, our lives, and everything we thought we knew changed dramatically in 2020. As we look back on a year filled with challenges, we also look ahead to what we can expect in 2021, including the trends that will impact the public relations profession. As the vaccine […]

On November 18, PRSA Colorado presented Pushkin PR founder and president Jon Pushkin with the Lifetime Achievement Award at the chapter’s virtual 2020 Gold Pick Awards celebration.  The Lifetime Achievement Award recognizes a PRSA Colorado Chapter member for distinguished service to the profession of public relations, the community, and to PRSA. This award may be […]

Musicians know how to listen. They understand that the music within and around them provides the inspiration they need to express themselves. They also understand the value of feedback.  Any rock n’ roll guitar player can tell you how to get good feedback. Just turn up the volume, point the guitar at your amp, and […]

When I was a working musician, I always looked for opportunities to soak up a lesson or some words of wisdom from musicians whose talent just blew me away. It did not take me long to figure out that the one thing that separates the good musicians from the great ones is that great musicians […]

Despite not knowing exactly what you should expect from a PR agency, you may have been told you should hire one. If you’re organization is looking to increase brand awareness, reach new clients or improve your reputation, a boutique  PR agency may be able to help.  What does a PR agency do? PR agencies are […]

As a public relations firm specializing in health care, nonprofit, law firm and professional services PR, we know firsthand the communications challenges facing organizations of all sizes as a result of COVID-19. We are excited to launch an ‘Adapting to the New Normal’ blog series featuring PR tips and communications advice for navigating the new […]

Even for veteran PR pros, explaining what we do and don’t do can be challenging. For many people,  “public relations professional” conjures up fictionalized images like Samantha from Sex & the City, who works with celebrities and spends afternoons at magazine photo shoots. Or maybe the first fictional PR character that comes to mind is […]

When we first started working with Project Sanctuary, the nonprofit’s biggest goal was to get national media attention for the outstanding work they were doing helping military families cope with the stress of military deployment and service. From the start we had success placing numerous local stories across the markets where they offered military family […]

This is not your grandmother’s newspaper There’s no doubt that the media landscape is changing. Not only do journalists face extensive political scrutiny, media outlets across the country are burdened with financial constraints as the publication model evolves. Newsrooms now operate with a far smaller roster of journalists than in the past and every reporter […]